Catalogs and Resources
This catalog required a lengthy process of gathering data from a wide variety of dated pieces, reformatting the data, taking a lot of new photos, creating new illustrations/charts and redesigning to fit a more “package” approach. This made it a much easier and useful tool for the sales and training staff. The catalog is printed in 4-color with a dull aqueous coating overall and spot UV treadplate design on the cover adding dimension to their primary catalog.
Design - Illustrator, Photoshop, InDesign
Resource Management and Archives
Photography - Small Products